The Art Of Deco Perfumery, From Chanel No 5 To Clive Christian

Art Deco Perfumery - Guerlain Shalimar

With all that’s going on in our world, no doubt 2025 will be one for the history books. We live in turbulent and nasty times, so it’s with a measure of relief that I’m able to focus on something that almost seems frivolous: the centenary of Art Deco and, more specifically, Art Deco perfumery.

Art Deco Perfumery - Guerlain Shalimar

I’ve also included some visual examples of Art Deco architecture in Johannesburg. South Africa adopted the style enthusiastically and although many buildings have been lost over the years due to the pressures of progress and urban decline, there’s still plenty to admire.

Art Deco JHB - London House
London House (1936) in the Johannesburg CBD.
CHARACTERISTICS OF ART DECO

Although it had already been gathering momentum for several years, the Exposition Internationale des Arts Décoratifs et Industriels Modernes in Paris in 1925 is officially regarded as the global launch of the style.

So what is Art Deco? Let’s use these definitions from Britannica and Sotheby’s, respectively, as starting points:

Art Deco JHB - Aegis
Aegis building (1934) in the Johannesburg CBD.

“Art Deco was a design style of the 1920s and ’30s characterised especially by sleek geometric or stylised forms and by the use of manufactured materials.”

“The visual embodiment of modernist principles, Art Deco celebrated the triumph of technology and the sleek, liberating forms of the machine age, its emphasis on structure responding to a widespread desire for order in the wake of chaos.”

Art Deco JHB - Aegis Blue Plaque

It is most often associated with architecture and Miami, but Art Deco was expressed in numerous ways, from fashion and design to jewellery and art, with many countries having their own variations on the theme. It’s for this reason that it’s often called “the first international style”.

Art Deco JHB - High Court Building
High Court Building (1932) in the Johannesburg CBD.

More than a style, though, Art Deco encompassed a state of mind. With its love of modernity and progress, it’s synonymous with the optimism, glamour and Flapper liberation of the Roaring Twenties. A time of faith in change and all that technology would bring. How different things feel today…

For all its modernity, however, Art Deco was the ultimate cultural appropriater and drew on numerous and diverse influences, including Ancient Egypt and African art.

Art Deco JHB - His Majesty's Building
His Majesty’s Building (1945) in the Johannesburg CBD.
ART DECO AND PERFUMERY

You can’t talk about Art Deco and perfumery without mentioning Lalique and Baccarat bottles. The examples I’ve included below are more easily accessible and won’t entail selling your granny.

CHANEL NO 5 (ERNEST BEAUX)

Launched in 1921,  Chanel No 5 was “conspicuously absent” at the 1925 Expo, according to Tilar J Mazzeo in her book The Secret of No 5, whereas Guerlain Shalimar (see below) made the most of it.

Nevertheless, the bottle (modified over the decades) displays the clean, geometric lines of Art Deco. And perfumer Ernest Beaux’s use of aldehydes was perfectly in tune with the innovative spirit of the age.

Art Deco Perfumery - Chanel No 5

GUERLAIN SHALIMAR (JACQUES GUERLAIN)

It’s not news that the icon celebrates its century in production in 2025. What’s perhaps less known is that perfumer Jacques Guerlain’s brother Raymond Guerlain’s design for the Shalimar bottle bagged a first prize at the Paris Exhibition. (FYI: Raymond Guerlain’s design for the equally iconic 1912 L’Heure Bleue bottle has the curves of Art Nouveau.)

To celebrate the centenary of the OG, the recently released Guerlain Shalimar L’Essence has been given Art Deco-influenced typography.

Guerlain Shalimar L'Essence EDP
IMAGE: Guerlain.
ACQUA DI PARMA COLONIA

What we now recognise as the ADP bottle has Art Deco written all over it. From what I can glean off the Net (AI not much use, ha!), it seems the bottle took on the style in the 1930s (the fragrance was originally launched in 1916) and is now used across the Colonia, Blu Mediterraneo and Signatures of the Sun collections.

Its design remains as timeless and elegant as the scents it houses.

Art Deco Perfumery - Acqua di Parma Osmanthus EDP

ELIZABETH TAYLOR PASSION EDP

An avid Art Deco collector whose love of jewellery contributed to her legendary status, the style is clearly visible in bottle for this 1988 release, Elizabeth Taylor Passion EDT.

Art Deco Perfumery - Elizabeth Taylor Passion EDT

Before you grown “Ugh, celebrity fragrances!”, let me interject: it’s complex stuff that makes a statement with its retro animalics.

The bottle for Elizabeth Taylor Black Pearls also has the style in abundance. And Ms Taylor was always about abundance.

Elizabeth Taylor Black Pearls
IMAGE: Makeup Alley.
CLIVE CHRISTIAN ART DECO COLLECTION*

In more recent years, some fragrance brands have taken inspiration from the style and its opulent and decadent streak. A fitting example is the British brand Clive Christian’s Art Deco Collection.

It’s eye-wateringly expensive (Clive Christian always is), so best get into Roaring Twenties mode and who cares about the upcoming financial crash of the Great Depression. At least, you’ll smell fabulous with Clive Christian Blonde Amber, Amberwood and the 2018 release Cypress (featured here).

Art Deco Perfumery - Clive Christian Noble XXI Cypress

GIVE ME NAMES

Without being a name-dropping bore, a quick list below of people and companies who were integral to Art Deco:

Art: Tamara de Lempicka, Erté.

Furniture:  Émile-Jacques Ruhlmann, Maurice Dufrêne.

Fashion: Paul Poiret, Jeanne Lanvin, Elsa Schiaparelli.

Jewellery: Fouquet, Cartier, Van Cleef & Arpels.

Architecture: Auguste Perret, Raymond Hood.

Radiator Building
American Gothic meets Art Deco in Raymond Hood’s Radiator Building (1924) in NYC. IMAGE: Architectuul.

*Available at Skins.

Frédéric Malle Heaven Can Wait EDP: A Twist Of Spice

Frédéric Malle Heaven Can Wait EDP

There seems to be a consensus among many people that Frédéric Malle fragrances this decade aren’t worth the effort and money. Au contraire! I hate the name of the 2023 release, Frédéric Malle Heaven Can Wait EDP. Sorry. But I love the scent. (FYI: The Suzy Le Helley creation, Acne Studios x Frédéric Malle, launched in 2024, is also worth checking out.)

Frédéric Malle Heaven Can Wait EDP

FM regular Jean-Claude Ellena – Angéliques Sous La Pluie (2000), Cologne Bigarade (2001), Bigarade Concentrée (2002), L’Eau d’Hiver (2003) and Rose & Cuir (2019) – brings a twist to his love of powdery florals (iris) in Frédéric Malle Heaven Can Wait.

As in a twist of warm spice, especially cloves and capsicum, without weighing it down. In the background, the fruitiness of peach and plum adds to the appeal, while the earthiness of vetiver mingles with creamy vanilla in the drydown. In typical JCE style, Frédéric Malle Heaven Can Wait EDP is a composition that fuses lightness, sensuality and distinctiveness.

Frédéric Malle Heaven Can Wait EDP

Here, it’s captured in a new find of mine, The Reef Hotel, in the Johannesburg CBD. What was once an office block is now a 120-room hotel in Marshalltown, the part of the CBD where security and the potential for rejuvenation is strongest.

The Reef Hotel Looking Up

The pioneering spirit that built Johannesburg is alive and well, both in ethos and the industrial touches throughout the building.

The Reef Hotel Escape Restaurant & Bar

These details extend to the rooms with their exposed concrete ceilings and photography on the walls behind the beds. Each floor also has its own theme with corresponding information on the city.

My Deluxe Double Room, including the bathroom with a shower and a bath, was super spacious. Just what I needed to counter a recent bout of cabin fever. Standard Double, Standard Twin and Deluxe Twin rooms are available, too.

The Reef Hotel Room

The recently opened Premier Lounge on the third floor brings a touch of airport VIP-lounge glamour and personalised attention.

And then onto the Elevate Rooftop Bar on the 16th floor, with its incredible urban views. If this doesn’t take your breath away, sorry for you, please check your pulse. Open Tuesday to Sunday, it has a vibe, even when not busy.

The Reef Hotel Rooftop View

The Reef Hotel, 58 Anderson Street, Marshalltown, Johannesburg.
Tel: 011 689 1000. reservations@reefhotel.co.za https://www.reefhotel.co.za/

Frédéric Malle Heaven Can Wait EDP is available in South Africa at Skins stores.

Rand Club Heritage + 3 Fine Fragrance Companions

Rand Club - Sisley Izia La Nuit EDP

In South Africa, we have developed a pattern in which public holidays (Youth Day, Women’s Day) become months. And so it is with Heritage Day on 24 September, on which South Africans celebrate their diverse heritages. While I agree with the spirit of these things, I find the commercialisation and virtue-signalling off-putting. This year, however, my blogpost, coincidentally, coincides with Heritage Month, and the Rand Club theme (and the featured fragrances) fit rather nicely. What a clever boy!

Rand Club Interior

But first, let me tell you about the Rand Club. Originally founded in 1887, a year after the City of Gold’s founding, with the involvement of Cecil John Rhodes, the grand Edwardian building (the third and current clubhouse opened in 1904) has seen it all over the decades.

From the tumult of the Jameson Raid in 1896, for which several members were convicted of high treason for planning a rebellion against President Paul Kruger, to the decline of the inner city and a major fire in between in 2005.

Rand Club Fox Street Side

But that’s in the past and a private member institution like the Rand Club would not be able to survive if it just traded on its illustrious and sometimes controversial history.

If Johannesburg is a city characterised by incessant change, the current demographics of the club couldn’t be more representative: black and white, male and female, straight and openly gay, across a variety of professions, including lawyers, architects, bankers, entrepreneurs and creatives.

Rand Club Entrance

Even with its diversity, maintaining the five-storey Rand Club is a mammoth task, with the City of Johannesburg not helping things with its determination to extract any value that remains via inflated rates.

“Like the country homes of the English aristocracy, the Rand Club has had to increasingly grant access to the outside world.”

And while members are central to its heartbeat, like the stately country homes of the English aristocracy that have had to open their doors to the public, the Rand Club has had to increasingly grant access to the outside world in the form of events and office space, without losing the mystique and benefits of membership.

Rand Club Bell

ACCESS MOST AREAS

That access extends to accommodation for members and non-members alike. As I was hosting a fragrance event at the club in July, the opportunity to spend two nights in one of the rooms on the third floor was a no-brainer. Could there be a better example of living heritage?

“If you want a good night’s sleep, best to keep the stimulation to a minimum.”

Room 4 is elegantly minimalist and spacious. After all the sumptuous detail in the rest of the club, it might feel somewhat plain, but if you want a good night’s sleep, best to keep the stimulation to a minimum. Apart from basics such as Wi-Fi and a minibar, standout features include sash windows and monochromatic bathroom with shower.

Rand Club Interior

My only complaint? The cooing of the pigeons outside. This is what it sounds like when pigeons cry (and die). Apologies to Prince. Other accommodation options include the Deluxe Room and Luxury Suite.

The stay fell on a Sunday, when the club, its restaurant and bars, including the longest bar in Africa, are officially closed. I literally had the place to myself, apart from a member using the Buckland Library with its extensive selection of historic books and a congregation using The Ballroom for worshipping purposes.

Rand Club Ball Room

This gave me the ideal chance to take in the club’s ample attractions, including the impressive staircase near the entrance, the dome above it and the operational elevator (dating back to 1904).

Rand Club Interior

In my wanderings around the club (PS: it doesn’t have a gym, but all the traipsing up and down the numerous staircases will have you cardio-fit), I came across The Rhodes Room complete with portraits of the arch-imperialist. As a history graduate, I’m attuned to the indignities and exploitation of colonialism, but don’t believe in erasing the offensive past by removing objects relating to it.

Rand Club The Rhodes Room

So the club provides many pragmatic history lessons with its fascinating mix of portraits, photographs and sculptures, including those of Nelson Mandela, Thabo Mbeki and Cyril Ramaphosa.

OUTSIDE ATTRACTIONS

While there’s plenty to hold the attention inside the club, part of the appeal is the opportunity to experience the CBD.

The club’s location is “relatively safe”, thanks to 24-hour security, the remaining presence of some big businesses in the area, including Standard Bank, its gallery and a small Woolworths food store.

“Within the vicinity of the club, you’ll find examples of architecture that have stories to tell about the city’s past, present and future.”

Within the immediate vicinity of the club, you’ll find examples of architecture (Art Deco, Corporate Brutalist, Nouveau Classicist, some restored, others seemingly beyond repair) that have stories to tell about the city’s past, present and future. Some of these buildings bear the blue plaques of the Johannesburg Heritage Foundation, as does the Rand Club.

Rand Club Heritage Plaque

Rand Club, 33 Loveday Street and Fox Street, Marshalltown, Johannesburg. Tel: 011 870 4260. reception@randclub.co.za. https://www.randclub.co.za/

FRAGRANCE COMPANIONS

Often I “um” and “ah” about the fragrances to bring on my travels, but these three proved to be inspired choices.

SISLEY EAU DE CAMPAGNE EDT (JEAN-CLAUDE ELLENA)

This 1976 release is significant for the following reasons:

+ It’s one of the first creations of the great Jean-Claude Ellena, who went on to become the in-house perfumer of Hermès.

+ It’s the debut fragrance from the French brand owned by the d’Ornano family.

* And it’s an absolute green and grassy classic.

Sisley Eau de Campagne EDT

It commences in breezy style with citrus notes (bergamot, lemon) mixed with the aromatic herbaceousness of basil and bitterness of galbanum.

Tomato leaf, with all its vegetal, acidic greenery, is what makes this scent so memorable. It’s supported by the floralcy of geranium, jasmine and lily-of-the-valley notes.

Sisley Eau de Campagne Perfumed Deodorant

Featuring an oakmoss accord, patchouli, vetiver and musk, the drydown is in classic woody chypre territory and concludes this expression of French living with effortless elegance.

Even better, it’s available in a range of products, including a bath and shower gel and moisturisng lotion. The perfumed deodorant and bath and body oil are featured here.

Sisley Eau de Campagne Bath And Body Oil

XERJOFF NAXOS EDP (SERGIO MOMO)

Private member clubs* may not be the smoking havens they once were, so an olfactory substitute like this 2015 release from the Italian niche brand was the way to go.

Part of the 1861 Collection that celebrates the 150th anniversary of the unification of Italy, its history and heritage, it’s become a mega-hit for the company over the years. Its huge popularity is easy to understand. Many tobacco fragrances can be heavy and over-powering, but this one gets the balance between the fresh and the substantial exactly right.

Rand Club - Xerjoff Naxos EDP

That’s evident from the fresh and aromatic opening featuring notes of lemon, bergamot and lavender to the honeyed tobacco that’s complemented by notes of vanilla and tonka bean, with the unmistakable fuzziness of Cashmeran in the background.

If it sounds sweet, that’s because it is, and if our early summer temperatures continue to rise, no doubt, it will become too much. But for now, Il piacere è tutto mio (“the pleasure is all mine”, or some other mangling of the beautiful Italian language).

*For the record, the Rand Club has a dedicated smoking room for the die-hards).

Rand Club - Xerjoff Naxos EDP

SISLEY IZIA LA NUIT EDP (AMANDINE CLERC-MARIE)

The 2021 follow-up to the 2017 OG continues the rose theme, but with a darker side.

Don’t laugh, but it made me feel like a lady of the night whenever I wore it while staying at the Rand Club. No, not that kind of lady of the night. The kind… Oh, never mind, the dramatic setting was clearly channelling something.

Initially green and spicy, with notes of blackcurrant and cardamon at the fore, the rose is fruity without being overly sweet. Notes of magnolia and freesia support the queen of florals.

Rand Club - Sisley Izia La Nuit EDP

There’s nothing new about rose-patchouli combos, but this drydown is particularly alluring with its musky earthiness blended with the creaminess of a most sophisticated vanilla.

While it’s sensual and mysterious, it’s not overdone to the point of caricature. That’s the mark of grown-up elegance.