Okay, so that “video star” title could go down as a classic example of clickbait. But there’s a teeny-weeny bit of truth to it, too.
I was contacted a while ago by the très charmant French vlogger Clémence CC 
Fragrance to check if I would mind her using a story I wrote, 6 New Rules of Wearing Cologne (Plus 2 Old Ones), for an American website last year as inspiration for a post of hers. And had completely forgotten about it, until she got in touch with me.
People don’t always acknowledge their inspiration, so I was doubly impressed. First, by the initial contact and then the actual post itself. Clémence knows all about great production values.
You can see the results below and Clémence’s other posts here. She’s definitely someone to watch.
GET MOVING
Now, back to the video star thing. I’ve been um-ing and ah-ing about moving to video, in some form or other, for yonks. I even created a very Fragroom basic YouTube channel some time ago. As we all know, there’s been a huge shift to vlogging in the last few years and, as a media creature, it’s important to add news skills to the repertoire.
“What’s holding me back? A mix of procrastination, perfectionism, self-consciousness, fear and the need to offer something different.”
I know all of this, so what’s holding me back? A mix of procrastination (it’s taken me a few weeks just to commit to this post), perfectionism, self-consciousness, fear and the need to offer something different. The same things that kept me from launching my blog, until I eventually just jumped and got over myself.
UBER-INFLUENCER: Jeremy Fragrance. Image: jeremyfragrance.com.
So will 2020 be the year I become a true video star à la Jeremy Fragrance? Well, that’s not my aim, although I am in awe of his supreme confidence. But I do know I have to be a brave boy and just start somewhere… You will be the first to know when I’ve crossed the threshold.