
If you think that the world of fragrance is just about pretty bottles and nice smells, think again. Welcome to the realm of the fragrance snob. I use this term affectionately, because I am guilty sometimes of being a frightful fragrance snob.
Of course, I am not the only one. So read through the statements below to see how you place on the snob-o-meter. Be honest. I won’t judge you…
- If there’s one thing that gets you going, it’s the commercialisation of perfumery. You regularly vent on Fragrantica about the umpteenth flanker in a designer fragrance range and how the once mighty have fallen so low.
- And let’s not even got started on the reformulation or discontinuation of your favourite fragrance.
- And celebrity fragrances…
- You speak about the masters of fragrance as if they are your best friends. Sometimes you even know their fragrances better than they do.
- Now that everybody loves Comme des Garcons fragrances, you are on the hunt for a new niche fragrance house. Escentric Molecules, Laboratory Perfumes and Nasomatto are just some of your new faves. For now, at least…
- You are known for your mastery of fragrance-speak, of which you are very proud. Words like “sillage”, “projection”, “chypre”, “juice”, “drydown”, “layering”, “neo-oriental” and “absolue” come so easily to you.

- You have a soft spot for some cheap and cheerful fragrances from the likes of The Body Shop, Avon and Yardley but, heaven forbid, these would never feature on your Instagram. You would rather use IG to display your vintage Christian Dior Eau Sauvage and Guerlain Vetiver.
- You can debate the note structure of a fragrance for hours and are adamant that you can detect the rare wild Haiti rose as a top note in so-and-so’s newest scent, even though it’s not listed in the official note structure.













John Varvatos Artisan EDT: A very different feel, this one, with a fresh, clean and crisp citrus blast that’s tempered by ginger and woody notes. A good choice for casual-chic moods and if you like your scent to remind you of just-washed shirts.
John Varvatos Artisan Acqua EDT: The hand-knitted rope packaging perfectly captures the Mediterranean inspiration behind this one. With lots of citrus and herbal appeal, it does a great job of conjuring up coastal life, without resorting to marine scent clichés.
John Varvatos Dark Rebel EDT: Wow! The boozy Jamaican rum opening of this one is incredible. And then there’s all that addictive sugarcane, tobacco leaf, leather, vanilla and cardamom. My favourite of the five, I keep on coming back to this very special one.
John Varvatos Oud EDP: Mr Varvatos’ take on oud is surprisingly reserved and subtle, but that’s not a bad thing in a genre that can be overpowering and intimidating. While the packaging is opulent, the juice says expensive without trying too hard.
Although the above fragrances are just a snap-shot of the John Varvatos fragrance line (there are nine other fragrances, including the recently released Dark Rebel Rider), they all offer something different to what’s currently available on the South African market. And for men browsing increasingly crowded fragrance counters that can only be a good thing.





