FRAGRANCE REVIEW: AZZARO WANTED

Azzaro Main Pic

The first BIG men’s fragrance launch of 2017, Azzaro Wanted, is here – well, in South Africa, at least. Judging by the TV advertising, massive window displays in my local shopping mall and heavy-handed influencer marketing, there’s a fair amount of money behind this one to ensure it’s one of the year’s top sellers.

The revolver-like cylindrical shape bottle has already generated reaction and will no doubt see a lot of Instagram action.

I am always intrigued by the type of man these big-name fragrances have in their sights, so allow me to share the following from the Azzaro website: “The story of Azzaro Wanted is the story of a Wanted man. He’s charismatic, talented and radiant, desired by women, envied by men. He boldly takes chances with complete confidence and dares to change his destiny to get whatever he desires.”

Okay, so Azzaro Wanted is definitely created to be a seduction scent. But the problem with hype is that we can easily forget what’s really important, so putting all of the above aside, is Azzaro Wanted any good?

Azzaro Second

I have spent the last two weeks living with this woody-spicy fragrance. I get a strong and appealing whiff of apple after the initial opening of lemon, before it settles into a familiar-ish tonka bean and amber wood vibe. Other listed notes include ginger, lavender, mint, cardamom, juniper, geranium and vetiver. On my skin, it fades quickly after a couple of hours, but other online reviewers have reported “beastly” performance.

While Azzaro Wanted is not a bad fragrance, it’s not spectacular either. Apart from the bottle, it does not have enough personality to make it stand out. If you are keen to buy a new designer fragrance this year, I would hold out for Gucci Guilty Absolute EDP, with its sumptuous take on leather.

Azzaro Wanted EDT, R955 for 50ml and R1 200 for 100ml, is available at selected Clicks, Dis-Chem, Edgars, Foschini, Red Square, Stuttafords and Truworths stores.

ARE YOU A FRAGRANCE SNOB?

Snob Avon

CHEAP AND CHEERFUL… But not for public display.

If you think that the world of fragrance is just about pretty bottles and nice smells, think again. Welcome to the realm of the fragrance snob. I use this term affectionately, because I am guilty sometimes of being a frightful fragrance snob.

Of course, I am not the only one. So read through the statements below to see how you place on the snob-o-meter. Be honest. I won’t judge you…

  • If there’s one thing that gets you going, it’s the commercialisation of perfumery. You regularly vent on Fragrantica about the umpteenth flanker in a designer fragrance range and how the once mighty have fallen so low.
  • And let’s not even got started on the reformulation or discontinuation of your favourite fragrance.
  • And celebrity fragrances…
  • You speak about the masters of fragrance as if they are your best friends. Sometimes you even know their fragrances better than they do.
  • Now that everybody loves Comme des Garcons fragrances, you are on the hunt for a new niche fragrance house. Escentric Molecules, Laboratory Perfumes and Nasomatto are just some of your new faves. For now, at least…
  • You are known for your mastery of fragrance-speak, of which you are very proud. Words like “sillage”, “projection”, “chypre”, “juice”, “drydown”, “layering”, “neo-oriental” and “absolue” come so easily to you.
Snob CDG

FINDING A NEW NICHE: The more obscure, the better.

  • You have a soft spot for some cheap and cheerful fragrances from the likes of The Body Shop, Avon and Yardley but, heaven forbid, these would never feature on your Instagram. You would rather use IG to display your vintage Christian Dior Eau Sauvage and Guerlain Vetiver.
  • You can debate the note structure of a fragrance for hours and are adamant that you can detect the rare wild Haiti rose as a top note in so-and-so’s newest scent, even though it’s not listed in the official note structure.

EXCLUSIVE INTERVIEW WITH MASTER PERFUMER BERTRAND DUCHAUFOUR

Bertrand Duchaufour 470

MASTER NOSE: Bertrand Duchaufour

Born in Nancy, France, and trained in Grasse, the home of French perfumery, Bertrand Duchaufour is widely regarded as one of the masters of modern perfumery. In a career spanning over three decades, the highly sought-after nose has worked with some of the most prestigious names in the biz, including Acqua di Parma, L’Artisan Parfumeur, Comme des Garçons, Penhaligon’s, Eau d’Italie, Givenchy and Dior.

The creator of modern classics such as Comme des Garçons Series 3, Incense: Kyoto, L’Artisan Parfumeur Timbuktu, Penhaligon’s Sartorial and Amouage Jubilation XXV took time out of his busy schedule to talk about his creative process, success and current projects.

What fragrance are you wearing today? I don’t wear any fragrance. I try to keep the most distance possible with fragrances and scents. If I can work in a pure way of abstraction, I will do it.

What’s your guiding principle when you create a fragrance? To keep distance and to let time act as much as I do. I am driven by imagination, but that is always driven by an idea or an image. Conceptualisation is important. It’s impossible to have any input without it.

I never know. A success is always a surprise. There is no recipe.

Do you ever take trends into account in your creative process? No, never. I try to be completely free regarding that, even if I go wrong!

Is being a nose a gift or a skill? Both. It’s a gift as soon as we want to do something with it. It’s a skill as soon as we work hard and constantly to improve it.

How do you know when you have created a winner? I never know. A success is always a surprise. There is no recipe.

Nuit-de-Tubereuse-100ml-High-Res

SPECIAL PLACE: L’Artisan Parfumeur Nuit de Tubéreuse

You have created well over 100 fragrances. Is there any particular fragrance that has a special place in your heart? Yes, maybe two or three of them, such as the original Eau d’Italie and L’Artisan Parfumeur Nuit de Tubéreuse.

What projects are you working on at the moment? I am working on different fragrance collections for brands such as Phuong Dang and Pont des Arts. Those brands are unknown at the moment and I have developed global collections for them. It is very exciting! I continue to work for other brands like Enchanted Forest, Grandiflora, Neela Vermeire and many others in the same way.

6x4_PhuongDang_PackShot

PASSION PROJECT: Phuong Dang fragrances.

What smell is the most evocative for you? The smell of earth. It’s the biggest and deepest one!

A ROCK ‘N ROLL WEEK WITH JOHN VARVATOS FRAGRANCES

While many South African men will not be aware of John Varvatos’ major fashion credentials, they are about to get a good dose of the American designer’s rock ’n roll aesthetic through the recent launch of his fragrances in the country.

Before launching his own menswear label in 2000 that now includes clothing, accessories and shoes, Detroit-born Varvatos worked for the likes of Calvin Klein and Polo Ralph Lauren. The John Varvatos range of fragrances was launched in 2004, with the same meticulous attention to detail and craftsmanship that characterises his menswear.

As a keen fragrance Instagrammer (@richgoller), I have been seeing lots of posts on John Varvatos fragrances, so I was super-thrilled to get a package of the five fragrances that are exclusive to Edgars stores: John Varvatos EDT, John Varvatos Artisan EDT, John Varvatos Artisan Acqua EDT, John Varvatos Dark Rebel EDT and John Varvatos Oud EDP.

I spent a week sampling and getting to know these fragrances, all created by highly regarded nose Rodrigo Flores-Roux, the man behind scents such as Tom Ford Private Blend Neroli Portofino and Clinique Happy.

These are my quick impressions of them below:

John Varvatos EDT: Love the rich, sexy and sophisticated vibe of this oriental woody scent, featuring standout notes of plum, leather, fig, cinnamon and cedar. A fine fragrance debut that, like a good leather jacket, will always be in style.

JV EDT EditJohn Varvatos Artisan EDT: A very different feel, this one, with a fresh, clean and crisp citrus blast that’s tempered by ginger and woody notes. A good choice for casual-chic moods and if you like your scent to remind you of just-washed shirts.

JV Artisan EditJohn Varvatos Artisan Acqua EDT: The hand-knitted rope packaging perfectly captures the Mediterranean inspiration behind this one. With lots of citrus and herbal appeal, it does a great job of conjuring up coastal life, without resorting to marine scent clichés.

JV Artisan Acqua EditJohn Varvatos Dark Rebel EDT: Wow! The boozy Jamaican rum opening of this one is incredible. And then there’s all that addictive sugarcane, tobacco leaf, leather, vanilla and cardamom. My favourite of the five, I keep on coming back to this very special one.

JV Dark Rebel EditJohn Varvatos Oud EDP: Mr Varvatos’ take on oud is surprisingly reserved and subtle, but that’s not a bad thing in a genre that can be overpowering and intimidating. While the packaging is opulent, the juice says expensive without trying too hard.

JV Oud EditAlthough the above fragrances are just a snap-shot of the John Varvatos fragrance line (there are nine other fragrances, including the recently released Dark Rebel Rider), they all offer something different to what’s currently available on the South African market. And for men browsing increasingly crowded fragrance counters that can only be a good thing.

PS: If you’re into layering your fragrances, John Varvatos Dark Rebel EDT + John Varvatos Oud EDP = Super Intoxicating Hit.

John Varvatos EDT (R1 195 for 75ml and R1 395 for 125ml), John Varvatos Artisan EDT (R1 195 for 75ml and R1 395 for 125ml), John Varvatos Artisan Acqua EDT (R1 195 for 75ml and R1 395 for 125ml), John Varvatos Dark Rebel EDT (R1 195 for 75ml and R1 395 for 125ml and John Varvatos Oud EDP (R1 995 for 125ml) are exclusive to Edgars stores.

5 OF THE BEST FRAGRANCES OF 2016

This year has been another whirlwind of new fragrance launches and personally I get a kick out of trying as many of the latest products as possible. But when it comes to the all-important purchase for yourself or as a gift, how do you tell (and smell) the oh-so-good from the so-so?

These five fragrances stood out from the crowded counters for me:

BENTLEY INFINITE RUSH EDT

DSC_2759

For a company that has only been in the fragrance game since 2013, Bentley keeps the quality coming. Bentley Infinite EDT and Bentley Infinite Intense EDP, both launched in 2015, were class acts and Infinite Rush is no exception. From the opening notes of pink peppercorn and mandarin orange to the dry-down of amber, vetiver and cedar, this is a fresh summer winner. Here’s hoping Bentley Infinite Rush White EDT will be launched in SA too.

R895 for 60ml and R1 195 for 100ml at Dis-Chem and Truworths stores.

DUNHILL ICON ELITE EDP

DSC_2568

If 2015’s Icon Absolute was Dunhill’s contribution to the fashionable oud genre, Icon Elite sees the British brand firmly back in classic territory with this deliciously woody and spicy composition that’s big on sandalwood, cardamom, vetiver, ebony wood and black suede notes. This EDP is grown-up stuff, so if you want something “shouty”, best look elsewhere. It’s the perfect scent from the office to evening cocktails.

R995 for 30ml, R1 095 for 50ml and R1 595 for 100ml at Clicks, Dis-Chem, Edgars, Foschini, Markham, Red Square and Truworths stores.

L’HOMME PRADA EDT

DSC_2616

Not everyone will “get” the powerful powdery iris note in this Prada fragrance, but that’s what makes this EDT so special. That and the amber, geranium and patchouli. Just like Prada’s previous big fragrance release for men, Lunna Rossa Sport, this one is under-rated and deserves a little more time to reveal its charms. From the box to the bottle, the packaging is seriously sophisticated too.

R1 060 for 50ml and R1 485 for 100ml from Edgars, Red Square, Stuttafords and Woolworths stores.

ARMANI CODE PROFUMO EDP

DSC_2768

Disclaimer: Generally, I am not a fan of sweeter scents, but I will make an exception for this recent addition to the Armani Code line. This EDP opens with a quick flourish of green apple and cardamom before settling into a warm, sensual and cosy (never thought I would use that adjective to describe a Giorgio Armani) rendition of tonka bean, amber and leather. Bellissimo!

30ml for R819, 60ml for R1 306 and R1 630 for 110ml from Edgars, Red Square, Stuttafords, Foschini, Woolworths and Truworths stores.

 VALENTINO UOMO INTENSE EDP

DSC_2820

Valentino Uomo was one of my favourites when it was released in South Africa in 2015 – and the intense version is perfume perfection to me. Yes, there’s a luxurious leather vibe here, but it’s mixed oh so seductively with iris, tonka bean, vanilla and clary sage to make this so more than a one-trick wonder. The studded grey bottle is also gorgeous. Excuse me, while I sniff myself again and again. Mmm….

R1 210 for 50ml and R1 510 for 100ml from Edgars, Red Square, Truworths, Foschini and Woolworths stores.